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Social Media, Marketing & PR Intern

Role Type: Internship
Reporting Line: COO
Location: Remote
 

Henriot is an independent investment management firm focused on delivering disciplined, data driven investment solutions to private and institutional clients. The firm applies a quant-driven approach to global markets, with a strong emphasis on capital preservation, risk management, and long-term value creation.

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Henriot provides clients with access to professionally managed investment strategies across global equities and macro-driven opportunities. The firm's fund (Henriot Capital LLC) operates as a hedge fund structure registered under the United States Securities and Exchange Commission (SEC). Henriot's Fund Manager is also registered by Financial Industry Regulatory Authority (FINRA)

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Henriot serves high net worth individuals (HNW), family offices, and select institutional investors seeking consistent and reliable research.

About Henriot
 

We’re looking for a hands-on Social Media Content Creator who will own our day-to-day content execution across Social Media & PR platforms. Your job is simple to describe and demanding to do well: create great content, edit it, post it, optimize it, and manage everything around marketing and community.

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This role sits in finance, so you’ll need to be investment-savvy. You don’t have to be a portfolio manager, but you should understand basic finance language and be comfortable turning market and investment ideas into content that’s clear, accurate, and on-brand.

Role Summary
 

  • Content Creation (Core): 

    • Create content primarily using Canva (graphics, carousels, story layouts, thumbnails, banners).

    • Produce short-form content for TikTok, Instagram Reels, and Facebook, including basic motion/animations where needed.

    • Translate investment and business topics into content that’s easy to understand without dumbing it down.

    • Maintain consistent visual identity across all platforms (fonts, spacing, tone, formatting).

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  • Video Editing: 

  • Edit videos using CapCut (and Canva when appropriate): trimming, captions/subtitles, pacing, transitions, basic audio cleanup.

  • Create platform-ready versions of the same video (different aspect ratios, runtimes, hooks, captions).

  • Package videos properly: titles, cover frames, captions, and formatting that fits each platform.

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  • Posting, Scheduling, and Optimization 

  • Post and schedule content across platforms (Meta tools are fine. Any scheduling tool is fine too).

  • Optimize captions, hashtags, thumbnails, posting times, and formats based on performance.

  • Run weekly content planning and keep a simple content calendar active and realistic.

  • Repurpose content across platforms without making it look copy-pasted.

 

  • Presentation Development:

    • Reply to comments and messages professionally, quickly, and in the brand voice.

    • Moderate conversations when needed and escalate anything sensitive.

    • Keep engagement clean and human. No spammy behavior

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  • Marketing and PR Suppor​

    • Support brand growth through smart distribution and collaboration ideas (cross-posting, partnerships, community pages, relevant conversations).

    • Draft simple PR-style content when needed (announcements, short statements, campaign copy, community updates).

    • Help maintain a polished public presence across channels and touchpoints.

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What You'll Do
 

What Success Looks Like

  • Consistent output of clean, professional content every week.

  • Visible improvement in engagement quality (not just vanity likes).

  • Better retention on videos through tighter editing and stronger hooks.

  • Faster, more thoughtful community responses.

  • A content system that runs smoothly without last-minute chaos.

Required Skills and Experience

  • Strong Canva skills. You can produce clean carousels and branded posts fast.

  • Comfortable with CapCut (or similar) for short-form video editing.

  • Solid understanding of social platforms: Instagram, Facebook, WhatsApp, X, TikTok and what works on each.

  • Good writing skills for captions and short scripts. Clear, concise, and professional.

  • Strong formatting sense. Spacing, alignment, consistency, and readability matter.

  • You’re investment-savvy and comfortable with finance terms and market context.

  • Confident communicator. You can reply to comments and messages like a real person, not like a robot.

Nice To Have

  • Experience working with a finance brand, investment firm, fintech, business media, or finance creator.

  • Basic skills in analytics and reporting (reach, saves, shares, watch time, CTR).

  • Familiarity with Meta Business Suite, TikTok analytics, or simple social reporting templates.

  • Ability to write simple scripts for reels and short videos.

Working Style Fit

  • This role is a fit if you’re someone who:

    • Moves fast but doesn’t get sloppy.

    • Can take a rough idea and turn it into a finished post without hand-holding.

    • Understands that finance content has to be accurate, not just aesthetic.

    • Enjoys improving performance through small, steady iteration.

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